Shenzhen livestream e-commerce set to hit 300 billion RMB in sales by 2025
The coastal city of Shenzhen has boasted about being the City of Livestream E-commerce in China with the sector expecting to knock out sales of 300 billion RMB (43.68 billion USD) by 2025, as per the latest action plan introduced by the local authority on 24 March.
Other goals set out in the document include accelerating the building of livestream e-commerce infrastructure, incubating at least 50 relevant industrial parks, and establishing “one-stop” livestream e-commerce bases which integrate livestream facilities, stage set-up, content production and product display…